A digital challenge

A digital challenge, a physical event, a project of internal engagement.
Moncler, leading brand in metropolitan outdoor wear, launched a digital challenge amongst its employees, wherever they are in the world, a challenge designed to bring worldwide teams together as they imagine the brand’s future. To mark the occasion, a web app was developed that evolves and updates itself as the various stages of the challenge take place, following participants as they complete each step of the Hackathon, right up to the day of the event itself, that took the app visual identity, specially developed for digital Hackathons and perfectly in keeping with Moncler guidelines.