Gyada Cosmetics
Every Day Every You
A young and Italian cosmetics brand with a very clear positioning: 100% natural, cruelty-free, completely vegan and at the same time extremely effective products.
Gyada is able to understand and adapt to the needs of different types of skin and hair. From here we gave life to the creative concept "Gyada, Everyday Every you", for a memorable, colorful and surprising communication.
We have created videos for web, social media and airport circuit use and the website to explain the different product lines and beauty routines and thus respond to all customer needs.
3D MOTION & VISUAL DESIGN: EMOTION IN MOTION
We translated the brand identity into dynamic and immersive visual experiences, thanks to an innovative use of engaging 3D animations. Each visual element has been designed to enhance and strengthen the identity of the product, transforming it into a unique and distinctive experience.
RETAIL: FROM DESIGN TO REALITY
We have also designed an exhibition corner for the shops, which reiterates the POP spirit of the brand and guarantees a simple and intuitive shopping experience.
DIGITAL IDENTITY
To enhance the project, we also took care of every detail of the website. The design is designed to guarantee an intuitive and captivating user experience, best reflecting the values of the brand and its visual identity, with an e-commerce strategically oriented to involve and inspire the public.